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BMI Bundle

Learn the mindset, frameworks and thinking tools behind Business Model Innovation

I Want To Enroll Now

"I learnt more in 90 mins in a coffee shop from the resources of FourWeekMBA than in three years of part-time MBA”

Helen Rankin, Director of International Space City

"I've been delighted with FourWeekMBA steady stream of excellent briefs and prolific insights."

Bruce Terry, Former CEO of Mayfran International

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Course Curriculum


  From Idea Validation To The White Space
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days after you enroll
  Blitzscale Mode: Prioritize On Speed Over Anything Else
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days after you enroll
  Bonus One: Practical Tools And How To Use Them
Available in days
days after you enroll

There used to be a time where business strategy could be done in a boardroom.

Those were incredible times of mature companies that had dominated, mature and saturated industries.

However, as a new force came into existence (the Internet first, the Web then, and all the emerging new business models), a strategy could not be done in a boardroom, but it had to start with the new disrupting force of our times: customers!

With the emergence of new technologies that gave more options, information, and knowledge to customers, old businesses had to learn the hard way how to start canceling board meetings and focus on leaner approaches that drove customers' feedback early on.

From product prototyping companies had to learn already how to quickly iterate on developing a product that customers want. The companies that mastered this processed and became customer-centered and customer-obsessed became the tech giants we know today!

The FourWeekMBA BMI Bundle is a journey into this new world. From higher-level concepts to frameworks and business thinking tools, you'll master this new world to build, grow a business or to take the next step in your business career.

Who are you?

You will benefit from the course bundle if you are in one of the following categories:

  • Business administration student: you are a student of business administration at a business school or university who wants to complement the curriculum of the classes taken to get the most out of an MBA or higher level degree.
  • Business professional: you are a professional in a field that goes from accounting, finance, sales, marketing, or engineering. You're not yet in a managerial role, but you're ready to take that step.
  • Aspiring digital entrepreneur or entrepreneur: you are an entrepreneur looking to grow an online business from scratch. Or to leverage an existing business to scale it further. Also, you might be an entrepreneur who is willing to put the effort to understand the digital world, to enhance a more traditional business.
  • Executive: you are a business professional already in a managerial role, and you're looking to level up your game to bring it to the next level. Thus, you're trying to become a partner of the same business.
  • Analyst: you are an analyst that understands the financial and business analysis world pretty well. However, you're still missing higher-level business concepts that would help to gain a better understanding of the companies you'll be analyzing so that you can move from pure finance to other fields like venture capital, or private equity.

In all the cases above, the FourWeekMBA BMI Bundle will give you the tools, resources, and frameworks to business growth.

What do you get?

  • Business Model Innovation Flagship Course
  • Digital Entrepreneurship Crash Course
  • Financial Literacy Crash Course
  • Access To The FourWeekMBA Business Library
  • Course Completion Certificate
  • Premium Discounts To Upcoming Courses And Live Workshops


"Thanks to the FourWeekMBA I have learned about some of the fundamental business concepts everyone interested in business should know and about the business models of the Companies shaping the world."

Laura Soto von Arnim, Senior Information Security Specialist - Risk Management at MediaTek

Your Instructor


Gennaro Cuofano
Gennaro Cuofano

Gennaro is the founder of FourWeekMBA, which he brought to reach over a million business students, professionals, and entrepreneurs in 2019 alone. He is also Head of Business Development at a high-tech startup; he helped grow at a double-digit rate and become profitable. Gennaro is also an International MBA with an emphasis on Corporate Finance.


"As a continuous learner, I highly recommend FourWeekMBA to anyone who’s looking for quality content to learn or relearn entrepreneurship, innovation, and business model strategies."

Piusha Debnath, Sales Manager, Quantum Phinance

"I have been doing Business plans/Project plans being an IT Veteran but this course helped me to study several business models, strategies, vision not only of Unicorns but also of few failed ones...all in one course."

Atul Ghanekar, Business Consultant

Frequently Asked Questions


How does the order work?
You will be able to order the course now, and access the content right away! And It will be a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days, and we will give you a full refund. No questions asked! You can submit your refund by writing at [email protected]
How do I get my certificate?
By completing the course, you will be able to get your certificate of completion. You can also reach out at [email protected] to request it.